OKX announces sponsorship of India Blockchain Week's key events
OKX, a prominent Web3 technology company, has revealed its sponsorship of key events at India Blockchain Week (IBW), set to occur in December at Sheraton Grand Whitefield, Bangalore. As part of the week, OKX will sponsor Polygon Connect and ETH India and will co-host two developer mixers. IBW serves as India's flagship series of blockchain and Web3 events, aiming to gather leading minds in the blockchain space to explore and discuss the latest developments and innovations in Web3. Polygon Connect is an integral component of a global initiative that brings together all facets of Polygon's ecosystem through live events, hackathons, and community gatherings.
At Polygon Connect, Ankit Bhatia, OKX Director of Product (Web3), will deliver a keynote speech on the main stage. The keynote will shed light on OKX's Web3 solutions, including X1, the exchange's advanced and secure Ethereum-based Zero Knowledge (ZK) Layer-2 (L2) network, constructed with the Polygon Chain Development Kit (CDK). Bhatia will also participate in a panel discussion titled 'Abstracting the Essence of Web3'.
ETH India, a hackathon hosted at the KTPO Convention Centre, Whitefield, will see OKX hosting its own hackathon to support the development of its X1 zkEVM Layer 2 network. The best X1-related project idea will be awarded a prize of USD 5,000. Attendees visiting OKX's booth and minting a free NFT via the OKX NFT Marketplace will have the chance to receive exclusive OKX-branded items such as cricket balls.
During IBW, OKX will conduct a giveaway for users based in India who follow OKX India's X, download OKX Wallet, and top up their wallet with crypto, offering an opportunity to claim a share in a prize pool worth 2,000 MATIC tokens. Furthermore, Thomas Chou, OKX Head of Product Marketing (Web3), will participate in an IBW panel discussion titled 'Maximizing Global Reach: GTM Strategies for Web3' in December. During this discussion, Chou will share Web3 product innovation strategies alongside panelists from Kyber Network, Caliber, Mantle, and Polygon on the second stage at Sheraton Grand Whitefield.
OKX Chief Marketing Officer Haider Rafique said: "We prioritize strengthening relationships with Web3 developers and builders in India and globally. By sponsoring and co-hosting India Blockchain Week events, we will engage with developers, thinkers and entrepreneurs who we hope will be interested in shaping the growth of our Web3 innovations, including the newly launched X1 network. We're excited to make a strong impact in the thriving Indian developer community this week".
This announcement follows OKX's recent launch of the cricket-themed 'Be a Crypto Player' ad campaign. Strategically timed to align with the 2023 international cricket championship final between India and Australia in Ahmedabad, the campaign positions OKX as a significant Web3 player in India, showcasing its comprehensive suite of Web3 products. The ad, available in both Hindi and English, coincides with OKX's recent addition of Hindi support to its Web3 wallet.
